Tag Archives: mobile app marketing

Push Notifications vs In-App Messaging: Which Strategy Is Better For App Marketing?

Hussain Fakhruddin
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Hussain Fakhruddin

Hussain Fakhruddin is the founder/CEO of Teknowledge mobile apps company. He heads a large team of app developers, and has overseen the creation of nearly 600 applications. Apart from app development, his interests include reading, traveling and online blogging.
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Increasing the user-engagement levels is the biggest mantra, as far as the success of mobile applications are concerned. On a YoY basis, 2017 witnessed ~55% increase in the average number of messages sent through apps to end users. Facilitating seamless two-way communication on the mobile platform is the key – and both ‘push notifications‘ as… Read More »

Planning To Launch A Mobile App? Here’s 12 Things You Need To Know

Hussain Fakhruddin
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Hussain Fakhruddin

Hussain Fakhruddin is the founder/CEO of Teknowledge mobile apps company. He heads a large team of app developers, and has overseen the creation of nearly 600 applications. Apart from app development, his interests include reading, traveling and online blogging.
Hussain Fakhruddin
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    According to a recent App Annie report, the total number of mobile app downloads (from Apple App Store and Google Play Store) shot up to just a shade under 25 billion in 2017 Q1 – marking a ~15% YoY increase. Global revenues from apps is expected to reach $190 billion by the end… Read More »

AppBoard Tuesday – The Journey From An Idea To An App

Hussain Fakhruddin
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Hussain Fakhruddin

Hussain Fakhruddin is the founder/CEO of Teknowledge mobile apps company. He heads a large team of app developers, and has overseen the creation of nearly 600 applications. Apart from app development, his interests include reading, traveling and online blogging.
Hussain Fakhruddin
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At times, you just know that you have chanced upon a good app idea. And then, all goes to waste – because you spend too much time procrastinating on how it can actually be transformed into a mobile application (or whether doing so would be even possible). The notion of learning the basics of iOS/Android… Read More »

AppBoard Tuesday – Simple Tricks To Serve App Clients Better

Hussain Fakhruddin
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Hussain Fakhruddin

Hussain Fakhruddin is the founder/CEO of Teknowledge mobile apps company. He heads a large team of app developers, and has overseen the creation of nearly 600 applications. Apart from app development, his interests include reading, traveling and online blogging.
Hussain Fakhruddin
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“There is only one boss. The customer. And he can fire everybody in the company – from the chairman on down, simply by spending his money somewhere else.” — Sam Walton There probably has never been a truer thing spoken about the corporate world. Think of it this way – someone contacts your company for… Read More »

AppBoard Tuesday – Types Of Diversification In Mobile App Business

Hussain Fakhruddin
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Hussain Fakhruddin

Hussain Fakhruddin is the founder/CEO of Teknowledge mobile apps company. He heads a large team of app developers, and has overseen the creation of nearly 600 applications. Apart from app development, his interests include reading, traveling and online blogging.
Hussain Fakhruddin
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“Do not put all your eggs in one basket!” – a common refrain among all investors and business entrepreneurs. What it basically means is that, corporate firms should buffer themselves against potential sources of losses (and as we all know, no one can rule out downturns in business). In other words, there should be some… Read More »

AppBoard Tuesday – Overcome Obstacles, Excel As App Developers

Hussain Fakhruddin
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Hussain Fakhruddin

Hussain Fakhruddin is the founder/CEO of Teknowledge mobile apps company. He heads a large team of app developers, and has overseen the creation of nearly 600 applications. Apart from app development, his interests include reading, traveling and online blogging.
Hussain Fakhruddin
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Drumrolls please! AppBoard Tuesday (ABT) – our free weekly newsletter – turns 21 this week. To celebrate its, well, ‘coming-of-age’, we will today concentrate on the doubts, apprehensions and challenges of young, aspiring mobile app developers. After all, ABT is a youngster too now! On a professional level, mobile app development is a mighty rewarding… Read More »